B&M Auto-Craft Collision, which was formerly owned by brothers-in-law Tony Murazzo and Antonio Beninteso, has been acquired by Lift Auto Group, an operator and consolidator in the collision repair industry. Rest assured, the shop will continue its commitment to the family-run values that have made the shop successful for decades.
“Lift is a great company. I had the opportunity to chat with them and they’re so professional and I’m so glad they took over our company,” Beninteso says.
Beninteso and Murazzo opened their shop in September of 1987 with a commitment to provide quality work and ensure their customers are well taken care of.
As the two approached retirement age, they felt prepared to sell the shop and felt that Lift was the best match in terms of service but also the commitment to existing staff.
“My staff was like my family. Without them, we were nothing. It was a huge responsibility for us to not just make the sale, but to make sure the people in our company have a good and stable workplace,” Murazzo says.
The two owners determined that Lift was in the best position to keep up with the latest developments in the collision repair business.
“We were in business for almost 37 years. It’s time, I’m not 30 years old anymore. As time went by, with all the changes and learning I needed to do, I could feel the stress in a different way,” Beninteso says.
“I’m fully retired now that we’ve sold to Lift. I’m pleased that they’re a company that continues to grow. They have quite a few shops and they’re going to keep on expanding.”
Beninteso’s sons still work in the collision shop and he’s happy they’ll be working with Lift.
While B&M Auto-Craft Collision is under new ownership, the staff is largely the same, so long-time customers will have the added benefits of continual service from a familiar team, with the additional resources provided by joining the CSN Collision Network.
The CSN Collision Centres (“CSN”) Network exists to assist independent collision repair facilities to enhance operations through performance assessments, ongoing training, and marketing initiatives. Having access to these resources has acerated Lift’s growth and strengthened its partnership with CSN.
“It's a team effort. There’s a lot of support here in every sense of the word,” new Location Manager Greg Sopp says.
“Lift’s corporate infrastructure ensures that we have the support we need to do safe and quality repairs, stay up to date on training, and deal properly with newer vehicles.”
Sopp notes that the location is on track to be accredited as a Tesla repair facility. “We’re moving and shaking with what’s happening in the industry,” he says. “But, what I think is most important is the fact that we have a culture of empathy for our customers. Our vehicles are an essential part of our lives, so it makes sense that vehicle safety is a priority when it comes to collision repair.
“Our repairs meet industry standards and come with a national lifetime warranty. This means our customers can feel confident when getting back on the road.”
From collision repair, scratches and dents, windshield repair, vehicle painting, towing and more, CSN BM Collision is committed to helping Burnaby residents get back in the driver’s seat after an accident.
“It’s a great atmosphere. Tony and Antonio have built exceptionally strong community and industry relationships that we’re going to maintain,” Greg Sopp says.
“They have left behind a culture of excellence that we are dedicated to not only upholding but also building upon, which entails continuing to perform high-quality, expert repairs.”
For more information, visit liftautogroup.com.